Unique Promotional Products for the Food and Beverage Industry

The food and beverage industry plays a significant role in the UK, employing over 1.8 million people with a turnover of approximately 70 billion pounds. Hence, the industry's marketing, advertising, and promotional merchandise are essential. With such a diverse range of businesses, from cafes, bars, sandwich shops, and pubs, plus a vast array of food brands and manufacturers, it has enabled them to invest in unique promotional giveaways and advertising gifts to ensure their brand is visible and memorable., whether at a trade show, media events or when advertising new product launches and pop up events.

Branded Food Giveaways Create Fans Of Your Services

From branded food items like promotional chocolates from the eco range to specially branded merchandise such as custom hot chocolate spoons with marshmallows, biscuits, brownies, cakes and sweets, the custom confectionery choice is almost limitless, offering appealing but low-cost marketing giveaways designed to make an impact.

Custom Branded Teamwear For Brand Impact

Aside from edible promo items and other logo products, branded workwear for staff is also crucial to the marketing mix. Items like promotional aprons, embroidered polo shirts, and custom headwear are great ways to reinforce your food and beverage brand to a broad audience while your team looks professional and presentable.

Promotional Drinkware Trends

Drinkware promotional items like printed takeaway mugs, company glasses, promotional water bottles, and logo mugs have long been popular branded merchandise for all industries, especially the food, beverage, and hospitality sectors. There are many benefits to investing in promotional drinkware as company merchandise; not only is it sustainable and offers exceptional value due to its unrivalled longevity, but company drinkware is versatile, such as when used for marketing giveaways, promotional products for events, and everyday items for service; for bars, restaurants, and cafes.

Your Logo On Custom Drinkware For Added Visibility 

Company drinkware will ensure your brand is visible whilst forging brand loyalty and recognition with every use! The Americano Renew 350ml Insulated Tumbler is one of the best-selling promo items available, perfect for corporate giveaways and branded retail items. Made with 25% plastic derived from sugar cane, the entire product is also 100% recyclable, and to top that off, it comes packed in a fully compostable bag.

The Sky promotional Water Bottle with Twist Lid has a generous 650ml capacity. It is currently available in 7 bright and attractive colours, making perfect expensive marketing items that are on-trend for the food and beverage industry, social media marketing and corporate events.

Promotional metal water bottles have surged in popularity and are now one of the most widely sought-after promotional drinkware items, with options like the Vacuum Metal Drinks Bottle - Full-Colour Print leading the way! These custom bottles are made using high-quality 340 stainless steel and boast an attention-grabbing print area in full colour, producing photo-finish results!

Branded Edible Merchandise

Edible promotional goods such as company branded sweets, logo cakes, custom chocolates, and promotional biscuits are clear merchandise winners as marketing giveaways for small businesses and are ideal for trade shows, exhibitions, and client gifts. Still, they are also unique promotional giveaways for the food and beverage sector, ensuring continued brand recognition and raising awareness. .

Another tempting edible item is the Eco Range - Eco Window Box - Milk Chocolate - 3D Bespoke Milk Chocolate Bar 41% Cocoa, perfect for exhibition merchandise and client gifts all year round! Not only are these a tasty alternative to mints and sweets, but your logo will stand out, moulded into a 3D design to make even more of an impression! The Milk Chocolate Digestive is a British classic loved by the nation for its simplicity and tastiness. Individually packed and branded with a full-colour sticker will ensure your message will be loud, clear, and good enough to eat!

 Trending Promotional Product for Alcoholic Beverage Brands

The drinks industry and its continuous demand are thriving, from manufacturers to bars, restaurants, clubs, and just about anywhere that offers wines, beers, and spirits. Alcoholic beverages are FMCGs, and new and innovative products are always available, so marketing and branded merchandise play a crucial role in delivering information to its target audience.

FMCG Is Competitive. How Can Promotional Products Help In A Crowded Marketplace?

Drinks companies are constantly pioneering new and effective marketing strategies to promote and advertise their products, and investing in items like branded coasters, custom bottle openers, and logo wine coolers are essential. Like other sectors, the drinks industry is also investing in more eco merch, as it's sustainable and a much better option for the environment, but it is also great for business!

Promotional bamboo coasters offer the perfect practical, eco-friendly merchandise alternative to standard coasters and are ideal brand giveaways showing your commitment to sustainability.

Custom Bottle Openers Remain Best Sellers

The promotional Beechwood Bottle Opener is another attractive promo product, offering excellent bar merchandise for everyday use but also unique merchandise giveaways for hospitality industry trade shows and corporate events.

A bar branded wine cooler is the epitome of the bar and restaurant sectors, not only a functional item keeping wine cool for hours but also a great advertising opportunity due to the generous branding area available. The 1350ml Wine Cooler is a modern, sleek, yet simple product, versatile for business gifts, restaurants, bar use and other social media marketing activities.

Themed Promotional Kits for Food Brands

The food industry is highly competitive, and as a food brand, it is integral to continuously grow, develop, and secure new business through marketing and engagement. For example, for fresh meat companies, there are many innovative and cohesive ways to reach out and create awareness, but in a fun and informal way. Successful meat brands invest in promotional merchandise that aligns with their products, such as custom BBQ sets, for marketing throughout the summer. The Assadus 3-piece BBQ set is the perfect match, ideal for shows, new product demonstrations and sampling, gifts with bulk purchases and social media competition prizes.

Wearable promotional items like the custom Apron Leiza are among the most sought-after promo items in the food industry, ideal for marketing merchandise, event giveaways, and workwear and perfect for bakery brands. Leiza logo aprons will raise and elevate our brand visibility; they are also eco promotional gifts made with 100% natural hemp, making them durable and highly resistant. We can embroider or print your logo to your promotional apron.

Promotional Technology Continues To Grow In Popularity

Custom gadgets and promotional technology also play a significant role across all branded merchandise and industry sectors, and practical and functional merchandise are always in demand. The custom Digital Meat Thermometer offers a well-matched promo item for the food and meat industry, perfect for meat brands and restaurants. They will also make thoughtful business guests for foodie clients and those who love cooking and entertaining!

Health and Wellness-Focused Promotional Items For Health Foods

Health and fitness-related promotional products have surged recently, with more people using smartphones, apps, and technology to monitor their physical and well-being lifestyles. Keeping ahead of consistently changing consumer trends means the food and beverage sector has to adapt and evolve rapidly to meet these changes in habits, and carefully selected health-focused promotional products are essential to their ongoing success.

Promotional Fruit Infuser Bottles

The promotional Tutti Fruitti Bottle with Infuser is a classic example of how a regular-style drink bottle has adapted to become a health-focused product, simple yet effective. It offers a great way to promote healthy living whilst advertising and marketing your brand to a broad and diverse new audience.

Custom Lunchboxes & Salad Containers Make A Brand Statement

Promotional Salad Shakers are a great way to raise awareness among a health-hungry audience; they make perfect low-cost branded merchandise with a far-reaching appeal for a low-cost investment.

Promotional lunchboxes for business gifts, branded retail, and food-related trade show giveaways, due to being versatile and affordable! Most people now expect sustainable options for their branded merchandise, and the food industry is no exception. The custom Double Lunch Box with Bamboo Lid is an appealing example of how natural and eco-friendly materials have evolved into everyday essential items, perfect for food businesses that want to promote their products positively to a discerning audience.

Promotional Cookware and Utensils

The best marketing giveaways for the food and beverage industry are practical, functional, relevant, and affordable promo items - and there are many to choose from! Whether it is custom cutting boards, or branded cooking technology.

Food brands are constantly exploring new and inventive ways to promote and advertise their food range, and there is no better way to impact an audience positively than with sustainable and innovative custom branded cookware and utensils. The Argulls bamboo salad bowl and tools are attractive, eco-friendly, stylish, modern, and on-trend - a sophisticated way to make your brand visible and memorable with every use.

How Promotional Items Ensures Your Brand Is On Display In The Home

The promotional cooking timer is an essential kitchen promo product for all types of cooking, and it is an ideal branded giveaway for the food industry when strategically placed on any kitchen worktop, a long-lasting, practical reminder of your company and products.

Why Not Explore Eco Kitchen Merchandise For 2023?

The custom bamboo cutting board is yet another appealing eco promotional product, an excellent match for the food industry, where your engraved business and contact details will be showcased daily for all to see. Bamboo offers a much higher perceived value product, so whether for client giveaways, branded internal gifts, or retail, it will undoubtedly make the right impression on your audience whilst enhancing and elevating your company identity, demonstrating your commitment to sustainability and the environment.

Need Support in Exploring Your Company's Promotional Items? Speak To the Experienced Team at Positive Media

Our team of friendly and knowledgeable merchandise experts are always on hand and ready to assist with all your promotional products and clothing requirements, regardless of industry budget or deadline! Whether promotional cookware, custom drinkware, promotional confectionary, desktop, or branded technology, let us talk you through the vast array of products, from promotional cotton shoppers to company logo umbrellas - our team looks forward to hearing from you soon.